A couple of weeks ago I posted about retiring 3DBenchy. While it’s true that 3DBenchy is a well thought out benchmarking tool, I stand by the idea that companies can come up with better, more professional benchmarking tool that is also viral. My other point of that article is that 3DBenchy isn’t the only toy-like …
Ditch 3DBenchy for these 5 “Viral” Pro Marketing Applications Read More »
I vividly remember when I first heard about Bambu Lab. In the video, the reviewer could not have been more hyped – it got me excited. I pinged a few of my coworkers and some former colleagues but none of them had heard of it. To me this seemed like a game-changer in the FFF …
Bambu Lab’s Unique Storytelling Approach to 3D Printer Marketing Read More »
With the newly minted StrataMetal (just kidding… hopefully), Desktop Metal brings the valuable hype and business stream of metal to the polymer-heavy portfolio of Stratasys, while Stratasys provides instant integration into one of the most robust reseller networks in the world for industrial 3D printers. Here are a couple things they should do on the …
How Desktop Metal and Stratasys should market their new offering Read More »
